Aminan Logo, Working with design agencies is typically out of the price range for startups. We might be biased, but we think that running a logo design contest is the best way for entrepreneurs to get unique, quality designs for a reasonable price (starting at $299). Working with a freelancer is also a good option if you have a very clear idea of the style you are looking for, and more experience working with and vetting designers.

Working with design agencies is typically out of the price range for startups. We might be biased, but we think that running a logo design contest is the best way for entrepreneurs to get unique, quality designs for a reasonable price (starting at $299). Working with a freelancer is also a good option if you have a very clear idea of the style you are looking for, and more experience working with and vetting designers. Working with design agencies is typically out of the price range for startups. We might be biased, but we think that running a logo design contest is the best way for entrepreneurs to get unique, quality designs for a reasonable price (starting at $299). Working with a freelancer is also a good option if you have a very clear idea of the style you are looking for, and more experience working with and vetting designers. With the right typeface, words can tell a visual story beyond their literal meaning. Aminan Logo While it’s common for big brands to use a custom design, anyone can stand out by making a text-based business logo with the many free and low-cost fonts available today. From line weight to letter width, the flair you add to a wordmark differentiates your brand.

Do you think of fun and imagination the moment you see the custom-drawn Disney wordmark? Picture how Spencerian script captures the classic and festive spirit of Coca-Cola. What gives the Forbes wordmark it’s commanding, authoritative air?

Ready to make your mark in the industry? Get started on a winning design with these creative font ideas for text-based business logos.

First Things First: What Is a Font?

A font is a stylistic subset based on the treatment of a typeface. A set of letters with the same stylistic design is known as a typeface or font family. For example, you can change the size or width, create thin or bold lines, or slant the letters.

Common typeface categories

Serif

Serif typefaces have decorative structures, known as serifs, at the ends of letter strokes. Serifs give the type a more structural and formal look.

Examples: Garamond, Palatino, Bodoni.

Slab Serifs

Slab serifs have thicker and more pronounced serifs. The blunt serifs can create a sense of visual continuity because they line up horizontally.

Examples: Rockwell, Clarendon, Courier.

San Serifs

Sans serifs have no structural flourishes, resulting in simple, clean strokes. Many sans serifs have a minimalist look that is seen as forward-looking and contemporary.

Examples: Arial, Helvetica, Roboto.

Scripts

Scripts are naturalistic typefaces based on the fluid lines of real handwriting. They can be as decorative as calligraphy or freestyle, much like your unique handwriting.

Examples: Freebooter, Brush Script, Scriptina.

Working with design agencies is typically out of the price range for startups. We might be biased, but we think that running an Aminan Logo design contest is the best way for entrepreneurs to get unique, quality designs for a reasonable price (starting at $299). Working with a freelancer is also a good option if you have a very clear idea of the style you are looking for, and more experience working with and vetting designers.